What is the purpose of a focus group at work?
Caleigh Brakus
2025-07-14 02:34:11
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Employee focus groups are a great way to gather employee feedback.
This feedback can help ensure you’re building strategies that will have a true impact.
In an employee focus group, employees take part in a guided discussion on a particular topic.
Focus groups are often used as a tool to improve employee engagement.
Many organizations use focus groups to leverage employee survey results.
Focus groups help build upon the conversation started in an employee survey.
Here, you can gather deeper insights on how to boost engagement.
Focus groups serve as an extra opportunity to communicate that you value employee feedback and are committed to positive change.
Employee focus groups are an easy and efficient way to uncover workplace ideas.
Your employee surveys can help you uncover trends, strengths, and weaknesses in your organization.
But surveys usually don’t point to tangible action steps for improvement.
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